T-Roy

T-Roy

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GUCCI MANE: Kicking It With Reebok

TeeRoy's 2 Cents:

  • Gucci and Reebok are both iconic names.
  • Will these sell better than those Basquiat sneakers Swizz Beatz designed a few years back?
  • Rick Ross and Reebok used to have a partnership before they dropped the Bawse over controversial lyrics. 
  • Reebok is a household name but will never be as hot as Nike or Adidas. Hopefully he got a big check.
  • Reebok makes you think of suburban housewives doing Jazzercise.



Gucci Mane is the face of Reebok Classic's latest campaign. 

He'll be plugging the latest iteration of Reebok’s iconic Workout Plus sneaker, the Workout Plus EG. Originally launched as a fitness sneaker in 1986, the Workout Plus has had a resurgence in recent years as a fashion staple. The campaign was shot against an industrial backdrop at Attic Studios in New York City by renowned lifestyle photographer Daniel Regan.

The Workout Plus EG will launch in five men’s colorways and will be available at Reebok.com and Jimmy Jazz for $85.

Gucci joins the ranks of Future, Machine Gun Kelly, Rae Sremmurd and Teyana Taylor as a Reebok Classic spokesperson.



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